Press Releases
Ace Valley Brand Expands Product Portfolio
Designed to integrate with daily routines, brand launches innovative CBD-infused hard candy and balanced CBD, THC-infused beverages
SMITHS FALLS, ON, Feb 3,2022 – Canopy Growth Corporation (“Canopy Growth” or “the Company”) (TSX:WEED) (NASDAQ:CGC), a world-leading diversified cannabis, hemp, and cannabis device company, today announced the extension of the Ace Valley brand portfolio, bringing two new beverages and hard candy formats to market. Marking the brand’s first-ever beverage offerings, Daylight and Moonwave are occasion-based ready-to-drink THC and CBD-infused drinks designed to help consumers start and end their days. Newly launched Citrus Ginger Super CBD hard candies are the brand’s first single 20mg CBD-infused hard candy product.
Daylight and Moonwave bring the first occasion-based cannabis beverage portfolio from Ace Valley to the Canadian market. Daylight, a zesty sparkling water provides a burst of uplifting citrus flavor with a hint of ginseng, offering 2.5mg THC and 5mg CBD, and is the perfect way to start the day. Moonwave is a berry flavour sparkling water with a touch of lavender and vanilla flavours, offering 2mg THC and 10mg CBD, serves as the perfect addition to a nighttime routine. With thoughtfully crafted, bold, natural flavours, these ready to enjoy beverages will be available in convenient 222ml cans.
As the CBD-infused edible market in Canada evolves, sales for CBD-infused candy have increased more than eight times in the past year[1]. With growing consumer demand, Ace Valley is introducing its first ever CBD-infused hard candy. Citrus Ginger Super CBD hard candies feature a unique blend of sugar-free citrus fruit flavour, with a light kick of ginger, and contain 20mg CBD and 1mg THC per candy. Sold in packs of 10, the Citrus Ginger Super CBD hard candies offer an on-the-go, easy-to-use format for CBD consumption.
“We’re thrilled to bring the first infused beverage and hard candy format to the Ace Valley portfolio which continues to delight Canadian consumers with its roster of premium, ready-to-enjoy products,” said Tara Rozalowsky, Interim Chief Product Officer. “We’ve developed our innovation pipeline to meet the evolving nature of how cannabis is consumed and the growing consumer demand for products used for different occasions and use cases.”
The new Ace Valley products build on the brand’s expansive lineup of thoughtfully curated THC and CBD-infused gummies, vapes, and pre-rolled joints. Daylight and Moonwave infused-beverages and Super CBD hard candies will be available for purchase in select markets via legal recreational cannabis retail locations and e-commerce channels.
More Information
Media Contact:
Hannah Korsunsky
Hannah.korsunsky@canopygrowth.com
Investor Contact:
Tyler Burns
Director, Investor Relations
tyler.burns@canopygrowth.com
[1] Source: Tableau Data. Category Overview, All Provinces (CY Q3 2020-Q3 2021)